Banks & insurance | BNP Paribas Fortis | SMS | SMS Marketing
BNP Paribas Fortis is one of the big banks in Belgium, employing about 18.000 people in Belgium.
BNP Paribas Fortis wanted to attract new business clients by launching a campaign allowing people to vote for the best business in their town. Avoiding voter fraud was a priority.
We integrated an Interactive Communication Box solution to organise votes via SMS. One phone number equals one vote. Which means cheating is impossible.
The solution implemented provides one common interface to handle all SMS votes, and an easy access to statistics. In addition, voting results are displayed directly on the campaign website.